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Landing page development for the international advertising company Fourslices

Fourslices, a New York-based advertising company specializing in online marketing and digital business solutions, was approached to create a landing page. The goal was to create a stylish and modern page optimized for paid traffic to maximize lead generation.

Landing page development for the international advertising company Fourslices

Fourslices, a New York-based advertising company specializing in online marketing and digital business solutions, was approached to create a landing page. The goal was to create a stylish and modern page optimized for paid traffic to maximize lead generation.

+70%
Increase conversions from landing page
+60%
Increase in traffic to the site after launch
+50%
Improving the effectiveness of advertising campaigns

Details

Region:
New York, USA
Status:
Completed
Project Duration:
4 months

Fourslices, a company specializing in online marketing and digital solutions, sought to create the most effective landing page possible. This project aimed to improve engagement with potential clients through a high quality visual and functional design that would not only emphasize the range of services offered, but also help increase conversions.

The page was developed with a focus on usability and accessibility of information about the services, including digital marketing strategies, website development, SEO and social media management. To achieve these goals, modern web development technologies and UX/UI design best practices were utilized to ensure that every element on the page promoted engagement and decision making. Special attention was paid to integrating feedback forms and call to action buttons that were strategically placed for user experience.

Expert comment

Lead project designer
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“The page design was inspired by glossy publications, with dynamic images and eye-catching visual blocks that encourage deeper engagement with the content and lead the user to the application form.”

Work progress

Step 1

The development process began by analyzing competitors and gathering the client's requirements.

Step 2

The structure of the website was developed, including the necessary information blocks.

Step 3

Once the structure was approved, a unique web design was created to match current trends and Fourslices' corporate identity.

Step 4

The final stage was website development, installation of analytics codes and optimization for advertising campaigns.

Result

The launched landing page has significantly improved lead attraction for Fourslices, increasing the number of conversions from potential customers and improving the overall performance of the advertising campaigns. The effectiveness of the new page was confirmed by an increase in all key performance indicators.

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