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Website and corporate identity development for travel agency Chernobyl Global

The project included the development of a comprehensive website for Chernobyl Global, an agency organizing tours to the Chernobyl Exclusion Zone, as well as the creation of the company’s corporate identity and logo.

Website and corporate identity development for travel agency Chernobyl Global

The project included the development of a comprehensive website for Chernobyl Global, an agency organizing tours to the Chernobyl Exclusion Zone, as well as the creation of the company’s corporate identity and logo.

+60%
Increase in the number of tour bookings through online form.
+50%
Increase in unique site visits in the first month after launch.
+40%
Increase in the number of subscribers to the company's e-newsletters.

Details

Region:
Ukraine
Status:
Completed
Project Duration:
5 months

The website development project for Chernobyl Global travel agency is aimed at creating a multifunctional tool for effective presentation of unique tours to the Chernobyl Exclusion Zone and increasing bookings. The web resource is designed to make it easy for potential clients to get information about the offered tours, guides and travel details.

In the course of development, the agency’s target audience was analyzed, which allowed to determine the main functional requirements for the site and the desired design style. The main emphasis was placed on the usability of the site by all categories of visitors, including the simplest and clearest tour booking system, integration with the client management system for automatic updating of available seats and tour schedules.

The website design was developed in dark and atmospheric colors to convey the uniqueness and mystery of the Chernobyl zone. High quality images of the area and the team of guides were used, and information about each tour, including itinerary, duration and cost, was provided. The site also included customer testimonials and a frequently asked questions (FAQ) box to help users find answers to their questions faster.

The goal of the project was not only to improve the appearance and functionality of the website, but also to optimize it for search engines to increase the agency’s online visibility and attract more clients via the Internet.

Expert comment

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"The project aimed to create an attractive and functional website that would not only showcase Chernobyl Global's services, but also help potential customers easily get information and place orders."

Work progress

Step 1

The process included analyzing the target audience and competitors, creating a unique website design and structure, and developing separate pages for each type of tour.

Step 2

Special attention was paid to the development of corporate identity and logo, which had to be in line with the company's theme and corporate culture.

Result

Chernobyl Global's website was successfully launched and is showing excellent results in terms of traffic attraction and conversion. The corporate identity and logo were enthusiastically received by the client and its audience, increasing brand recognition.

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